Metrics and dataset behind mortgage lead-to-application dashboard

Hey there,

Welcome to the new subscribers who have joined our newsletter since the last issue.

In our previous issue, I shared an exciting live lead-to-application performance dashboard. However, I realized it didn’t include all the details you need to build your own.

So, in this issue, I’ve updated the post to give you a deeper dive into the building blocks of this performance dashboard.

Now you can explore:

• The metrics behind each chart

• Measures, dimensions, and datasets for every metric

• Events and objects that compose the dataset

Plus, I’ve added 5 new charts (screenshots below) to give you more insights into speed, effectiveness, and quantity of operations at each stage of the lead-to-application workflow.

Check out the updated post here!

Thank you for taking the time to read this email. I hope this issue provides valuable insights into measuring the performance of your mortgage workflows.

As always, feel free to reach out with any questions or feedback!